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Snoop Dogg Brings 360-Degree Videos to YouTube With Snoopavision

Since bursting onto the scene in the early ’90s, Snoop Dogg has been pushing the culture forward and he’s now innovating in the digital field. For his next venture, the prominent West Coast MC teamed with YouTube for “SnoopaVision,” a 360-degree look at videos from Snoop’s perspective.

“We originally wanted to do the ‘Gin and Juice’ video in 360, but the technology just wasn’t there yet,” said Snoop. “So I coded the hell out of this software to get up in there…This technology is so immersive that sometimes, I forget if I’m in the video or real life.”

Acting as a new coder with the digital media powerhouse, Snoop is the latest YouTube employee and along with designing code for the new future, the rapper also provides commentary for videos (below). The new feature is a funny ad on and good promotion for his upcoming High Definition album.

Tha Doggfather has been quite busy as of late. To go along with his work with YouTube, he is also being honored with an induction into the WWE Hall of Fame as part of the pro wrestling outlet’s WrestleMania weekend. The Doggystyle rapper is also open to saving the legendary Roscoe’s Chicken and Waffles restaurant from bankruptcy. “I guess I’m gonna have to but it, man, and make it Snoop Dogg’s Chicken and Waffles. They play too much,” he told TMZ cameras after hearing the restaurant might close down.

As time goes on, Snoop’s star continues to rise.

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